SCHOOL OF BUSINESS ADMINISTRATION

L.P. DOUGLAS TSENG, Ph.D.

MKTG 376 - INTERNATIONAL BUSINESS	Spring 2012
Syllabus A Guide for Doing Business in China – Department of Commerce Version Doing Business in China – World Bank Version Incoterms 2010 Summary of Incoterms Check List 1- Cultural Environment Additional Handouts for Topic 4 Additional Handouts for Topic 7, 8 and 9
MKTG 460 - MARKETING RESEARCH	Winter 2012
Syllabus Pricing Guidelines Investment Study Case Investment Study Case Questionnaire Workshop 1 Workshop 2 Workshop 3 Workshop 4 Workshop 5 Workshop 6 Secondary Information Examples of Factorial and Latin Square Designs Examples of Univariate Analysis Regression Analysis A Partial List of Statistical Concepts to be Reviewed Quantitative and Qualitative Research
MKTG 566 - GLOBAL MARKETING MANAGEMENT
Syllabus Description of Assignments A Guide for Doing Business in China Doing Business in India Sample Outline for Global Marketing Planning Manual Sample Outline for Export Manual Sample Outline for Country Commercial Guide