THOMAS R. GILLPATRICK
 
Thomas R. Gillpatrick is Professor of Marketing and holds the Juan Young Professorship in Food Management in the School of Business Administration at Portland State University.  He currently teaches classes in International Marketing, Marketing Strategy, Strategic Issues in the Food Industry, and Global Competitiveness.  He has taught in the Oregon Executive MBA Program, the PSU Food Industry Leadership Executive Program, the CIMBA International MBA Program located in Italy, and at the University of Zagreb International MBA Program.  Additionally, Dr. Gillpatrick has participated in international managerial training and executive programs in England, Italy, Mexico, Finland, Poland, Hungary, Slovakia, Croatia, Slovenia, Romania, and Russia. 

Dr. Gillpatrick's academic research has focused on the use of market research and analysis to improve managerial decision making in the development of new products and services, the development of positioning and segmentation strategy, pricing strategy, and distribution and relationship marketing.  Currently, he is working on studying the practice of product innovation, category management, and the use of market-based planning in the food industry. 

Dr. Gillpatrick has been on the faculty of Portland State University since 1982 and has previously served as chair of the Marketing Department.  He received his Ph.D. in Marketing from the University of Oregon, an MBA from Utah State University, and a BS from California State University.  At Portland State, he has also been active with the Engineering Management and Systems Science Ph.D. Programs. 
 
  
 
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